Marketing Calendar Manager

Role Overview

The Marketing Calendar Manager, CEE is responsible for owning and managing the regional marketing calendar and ensuring flawless execution of marketing initiatives across Central Eastern Europe. The role serves as the key operational coordinator for Limited Time Offers (LTOs), New Product Development (NPD) launches, menu optimization projects, and promotional campaigns, translating regional strategy into effective and timely market execution.

Key Responsibilities

• Own and maintain the regional marketing calendar across all CEE markets,
• Lead end-to-end coordination and implementation of Limited Time Offers (LTOs) and New Product Development (NPD) projects,
• Develop, coordinate, and manage marketing and NPD briefs to support regional initiatives,
• Coordinate campaign delivery across multiple functions, including Marketing, Operations, Supply Chain, Finance, Procurement, Digital, CRM, and external partners,
• Manage project timelines, milestones, dependencies, and launch readiness activities to ensure on-time implementation,
• Coordinate the development and delivery of marketing assets in collaboration with creative agencies, media agencies, and internal design teams,
• Partner with local Marketing Managers to ensure effective adaptation and implementation of regional campaigns,
• Organize and facilitate project kick-offs, implementation meetings, Learning Board sessions, and operational readiness reviews,
• Coordinate the development of packaging, point-of-sale materials, and in-restaurant communication assets,
• Support the preparation of business assumptions, financial inputs, and performance benchmarks for regional marketing initiatives,
• Gather and consolidate best practices and market intelligence from CEE and EMEA markets,
• Coordinate menu optimization and menu architecture projects across the region,
• Manage content planning and implementation for digital customer touchpoints, including kiosks and digital menu boards,
• Ensure timely and effective communication of promotional and limited-time offers to all relevant stakeholders,
• Monitor project progress, identify implementation risks, and proactively drive resolution plans,
• Support continuous improvement of regional marketing processes, tools, and ways of working.

Qualifications & Experience

• Bachelor's degree in Marketing, Business Administration, or a related field,
• At least 5 years of experience in Marketing, Brand Management, Marketing Operations, Project Management, or related functions,
• Experience managing cross-functional projects in a fast-paced environment,
• Strong organizational, planning, and stakeholder management skills,
• Ability to manage multiple projects simultaneously and prioritize effectively,
• Excellent communication and collaboration skills,
• Advanced proficiency in Microsoft Office, particularly PowerPoint and Excel,
• Fluent English, both written and spoken.

What We Offer

• A work environment built on trust, high energy, and a strong solutions-focused mindset,
• Fast and efficient decision-making processes,
• Participation in international projects,
• Flexible working hours,
• Subsidized private medical care,
• Subsidized sports card,
• Option to join a group insurance plan.

Success in This Role

Success in this position means ensuring that all regional marketing initiatives are launched on time, with high execution quality, strong cross-functional alignment, and consistent implementation across all CEE markets.