Country Manager (Belgium)

Country Manager- Confectionery Industry (Local Market)

About Our Client

For our Client, a well-established Polish confectionery manufacturer with a strong market presence and a long-standing history of success both domestically and internationally, we are currently seeking an experienced professional for the position of:

Country Manager

The successful candidate will be responsible for driving sales growth and building the long-term presence of the company's brands within the assigned international market.

Key Responsibilities

• Develop and implement sales strategies for the assigned market.
• Take full ownership of sales targets and business development activities.
• Identify and acquire new customers, importers, distributors, and business partners.
• Develop relationships with key accounts and retail chains.
• Prepare commercial offers and deliver sales presentations.
• Negotiate business terms with customers and strategic partners.
• Monitor market trends, competitor activity, and identify new business opportunities.
• Cooperate closely with the Marketing Department in executing market-specific initiatives.
• Ensure profitability of managed projects and commercial activities.
• Monitor outstanding payments and support effective receivables management.
• Manage Private Label projects and ensure achievement of sales objectives.
• Coordinate all sales-related documentation required within the assigned market in cooperation with business partners.

Requirements

• Minimum 7 years of B2B sales experience within the FMCG sector.
• Proven hands on experience in the confectionery industry, including categories such as chocolate products, sugar confectionery, gummies, sweets, or other impulse product categories.
• Strong understanding of the confectionery market and its distribution channels.
• Well-established network of contacts among importers, distributors, retail chains, and key customers operating within the confectionery sector.
• Proven experience in managing Key Accounts and cooperating with retail chains.
• Ability to independently develop new markets and build sales channels from the ground up.
• Strong commercial acumen and highly developed negotiation skills.
• Entrepreneurial mindset with a strong focus on achieving ambitious business goals.
• Excellent relationship-building and stakeholder management skills.
• Good command of English, enabling effective business communication in an international environment.

Our Client Offers

• The opportunity to join a recognized and financially stable Polish organization with a strong market position.
• Employment based on either an employment contract or a B2B cooperation model, depending on mutual agreement.
• Real influence on the development of the business within the assigned market.
• A high level of autonomy and the opportunity to drive your own initiatives.
• All necessary work tools and support.
• The opportunity to contribute to the international growth strategy of well-known confectionery brands

Why apply for an Antal job offer?

When your application is successful, you will be supported by a dedicated Consultant who will stay in regular contact with you (via email or phone), help you prepare for interviews with your future employer, and ensure a smooth and professional recruitment process.

About Antal

Antal is a leading recruitment and HR advisory company, present in Poland since 1996 and later expanded to the Czech Republic and Hungary. Across the CEE region, we employ around 150 professionals who deliver a full range of services - from specialist and executive recruitment, employee outsourcing and HR consulting, to employer branding and market research.

Our division-based structure combines deep industry expertise with functional specialisation, enabling us to provide tailored solutions for companies in every sector. We act as a trusted partner for both employers and candidates, sharing our knowledge and guiding them through every stage of the talent journey. We connect exceptional people with the right opportunities and help organisations build successful teams.